Sarah Caldwell 
What an awesome accomplishment it is when you take that leap and decide to start a business of your very own. Whether you have decided to open up that little coffee shop in a rural town of Kansas, a big tech company in Atlanta, or a boutique from home, getting incorporated and being fully licensed … Read more
Print on demand mugs are a great way to promote your brand or company. They offer a unique and affordable way to get your message out there, and they’re perfect for any event or promotion. But with so many different providers out there, how do you choose the best one for your needs? I’ve done … Read more
Slack is one of the most popular messaging platforms used by businesses today. It’s a great way to keep teams organized and communication flowing. But what if you could integrate your CRM with Slack? That would be even better! There are a few different ways to do this, so I’ve compiled a list of some … Read more
As business owners, we already know the importance of marketing. But marketing isn’t always flyers and billboards. In the modern age, one of the most effective marketing tools is print on demand products. Print on demand is a printing technology that allows you to print products only as needed, rather than printing large quantities of … Read more
If you’re in search of a CRM tool that can help take your business to new heights, Asana may be a good option for you. Asana is a project management tool that can be used for a variety of purposes, including customer relationship management (CRM). Asana is incredibly robust, but it can be difficult to … Read more
There are a number of great CRM (Customer Relationship Management software) products available on the market, each with its own unique set of features and benefits. But which one is the best for investor relations? As a business owner with investors, you know how critical it is that you maintain good relationships with those who … Read more
I have experienced firsthand what goes into building an online business. It is hard work and not for the faint of heart. There is more to it than just a pretty website – that is only the beginning. If an online business is going to succeed, it must be built upon a solid customer base. … Read more
Having a CRM (Customer Relationship Management) tool that works for you can mean the difference between a growing and a stagnant business. But finding the one that works best for you can feel like an overwhelming task. There are plenty to choose from, many of them cost way too much, and it’s nearly impossible to … Read more
Choosing the right business name can help build your branding. It can help with such things as your logos, product names, and promotional materials. Your business name can help you stand out from the rest of the crowd and attract repeat buyers. It is very important to have the right LLC name for your business. … Read more
As competition in the insurance market increases, you need to ensure you’re managing your clients and potential clients well. Growing your business requires a variety of different tools that can help you keep on top of things. Communication is the key to just about every successful business, so you need a CRM, or client relationship … Read more
The ownership of your business indicates the profits you’re entitled to, but they also come into play when applying for a business loan. Anyone who owns 20% or more of the business is required to personally guarantee the loan. While changing ownership percentages can be a bit overwhelming, it’s important to take the steps required … Read more
I started The Digital Merchant to test the tools, services, and products I use in my digital business. Now, I’m here with other online business owners buying, testing, and evaluating the best digital tools, services, and software we can find – for every stage of the business.
Reach out to me at: [email protected]
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